(UNDERSTANDING COLOUR MANAGEMENT BY ABHAY SHARMA)
Wednesday, 29 October 2008
RGB vs CMYK. Introduction to colour management.
(UNDERSTANDING COLOUR MANAGEMENT BY ABHAY SHARMA)
First Things First 2000. A Manifesto For Design.
"The First Things First 2000 manifesto, written and launched by Adbusters magazine in 1999, was an updated version of the earlier First Things First manifesto written and published in 1964 by Ken Garland, a British designer.
The 2000 manifesto was signed by a group of 33 figures from the international graphic design community, many of them well known, and simultaneously published in Adbusters (Canada), Emigre (Issue 51) [1] and AIGA Journal of Graphic Design (United States), Eye magazineno. 33 vol. 8, Autumn 1999 and Blueprint (Britain) and Items graphic design profession's priorities in the design press and at design schools. Some designers welcomed this attempt to reopen the debate, while others rejected the manifesto." (Netherlands). The manifesto was subsequently published in many other magazines and books around the world, sometimes in translation. Its aim was to generate discussion about the graphic design profession's priorities in the design press and at design schools. Some designers welcomed this attempt to reopen the debate, while others reject the manifesto.'
MY OPINION?
I agree that you should have you values and opinions and you choice whether to take a job or not. But you have to work your way up somehow. I do think that design is undervalued from those who have no interaction with the design industry, other than being the viewer of design. Telling my friends that I do Graphic Design for a degree you can tell from their reaction. People assume it is an easy course, a course in Photoshop. Which is far from the truth. But if you talk to those who are involved in art, they will relate with you and Graphic Designers are actually highly respected. One lady once said to me that Graphic Designers are the most talented of artists.
I think this underestimated view of Graphic Designers has come from thinking all graphic design is is, 'advertising dog biscuits, designer coffee, diamonds, detergents, hair gel, cigarettes, credit cards, sneakers, butt tonners, light beer and heavy-duty recreational vehicles.'
But the other side to this argument is that do we want to 'dirty' our design reputation with design for dog biscuits? If we are going to get our names our there, should it not be for something more worthwhile?
Understanding Spot colour.
Designers use spot colour
to ensure that a particular
colour in a design will
print. The CMYK gamut does
not cover the full range of
colours visible to the human
eye.Spot colours have
greater intesity and vibrancy
as they print as a solid
colour rather than being
made up of dots.
Spot colours are made from
various base elements, mixed
according to a specific
recipie. The pantone PMS
colour system has developed
to include a wide range of
different colours, uncluding
solid, hexachrome, metallic
and pastel colours.
When printing a spot colours,
it requires its own printing
plate. The more printing
plates you have the more
expsnive the printing process
will be.
Due to expensive costs spot
colours are often the
preferred method of print.
Using two colour variations
is cheaper than having to
go down the four colour
route of CMYK.
This is a good website:
http://www.businesscardsontheweb.co.uk/spot_process_colours.html
Wednesday, 22 October 2008
You are a Rock.
Wednesday, 15 October 2008
Monday, 13 October 2008
Good Design.
Tuesday, 7 October 2008
Coffee Machine.
Gunderson Do-All Machine
"The Gunderson Do-All Machine is a colorful, interconnected network of dozens of machines that have been cross-sectioned to reveal their internal operating mechanisms. This artistic feat of engineering was designed by Mark Gunderson to serve as a mechanical tutorial for young and old alike. Created to serve as a fun and educational tool, the Do-All's layout and design allows one to follow the chain reaction from machine to machine while observing the internal cogs, gears and other components that make them work. The variety of machines include an automatically reversing worm gear, a water pump impellar, a governor/gas valve from a 20 horsepower (HP) JC engine, a blacksmith blower/bubble maker, the main line shaft and pulley from an antique corn grinder, a floating gear, a DC 110 volt generator and lights, a 38 to 1 gear reducer, a bicycle light generator, and a fan blower painted to look like a clown. Recent additions include a penny press that creates a commemorative Do-All Machine coin and a rotating satellite dish with cheerful sun and moon images painted on opposite sides."